MARKETING OF BODY IMPLANTS Essay Example | Topics and Well Written Essays - 1500 words

MARKETING OF BODY IMPLANTS - prove ExampleAt other times, the process starts with the producer introducing a product or a good to the consumer for which the destiny for the consumer to have the product or service is conveyed by the producer or a marketer. In either case, it is important the product or service being brought unto the market will meet the need and expectations of the consumer or buyer (Porter, 1996). Where there are several competitors trading the same product or service, the need for there to be market st stridegies become in truth relevant and important because these strategies help in the humankind of hawkish advantage, which eventually becomes a tool for setting more sales (Baines, Fill and Page, 2011). In the puzzle situation where the entrepreneur wants to produce magnetic implants to a segmented group of people using a series of marketing options, it is important that all options presented be critically analysed in terms of how feasible and competitive t hey are in relation to the existing market and the market segmentation in question. The approach of the taste shall therefore be to analyse the options one after the other according to key marketing themes. translation of ProductProduct is one of the 4 marketing mix or 4ps in marketing. This means that an intellect of the product that a person aims to introduce to the market is always important in determining the rate of success that will be experienced on the market. The reason an understanding of the product is important is that in marketing, it is actually the product that the marketer goes to introduce to the buyer and so it is important that the marketer has a comprehensive understanding and definition of the product he introduces. For the entrepreneur to be success with the magnetic implants he aims to introduce to the market, there are very key questions that must be asked and important conditions that must be fulfilled. cardinal of the key questions concerns the needs th at the product is going to serve to the consumer or buyer (Bode et al, 2011). Commonly, the buyer would want to be convinced that the product can serve a specific need or want out front making purchase. With growing concerns of a sixth sense, the magnetic implant whitethorn come in besides at the right time to provide this conceptual sixth sense (Levitt, 2000). The magnetic implant may therefore serve the need of developing a sixth sense around an object that gives out electromagnetic waves (Neporent, 2013). Marketing Environment The current case, not much seems to have been considered in terms of the marketing environment in which the product that is to be introduced is going to be introduced. However, an understanding of the marketing environment is very important in the determination of strategies and approaches that can best serve the interest of the product sales (Hillman, wither and Collins, 2006). Generally, the marketing environment may be identified as a set of factors and forces that generally coin the entrepreneurs ability to create and maintain successful trade and business relationship with customers (Levitt, 2000). in that respect may generally be three levels of marketing environment but the one that could readily print the entrepreneur in the present situation is the micro market environment, which deals with forces and factors that are very close to the shaping and affects ability to serve customers well. The reason